THBA as a Nutraceutical

A natural product for the maintenance of normal blood sugar levels and better weight management

According to the American Center for Disease Control (CDC), we are eating ourselves into a diabetes epidemic. The economic costs to society are enormous. In 2014, over 10% of total health expenditures worldwide were spent on diabetes amounting to at least USD 550 billion. Europe alone spent estimated USD 150 billion and North America region even USD 270 billion.

10% of health expenditures spent on diabetes

Worldwide statistics


In 2014, 39% of adults worldwide were overweight and 13% were obese (Body Mass Index above 30). In the EU, US and Japan around 1/3 of the total population are suffering from elevated blood glucose levels. In the US, the prevalence of overweight is more than 60% and the type 2 diabetes prevalence is around 10%. Overweight and obesity are closely related to diabetes as evidenced by 80-85% of diabetics being overweight. Source: WHO/CDC.

Increased awareness of obesity and the associated risk of elevated blood sugar levels will drive the demand and market for health care nutrition products, which focus on the management of diabetes. Glycemicon intends to meet this demand with its nutraceutical product. This represents a commercial opportunity that Glycemicon will pursue with its nutraceutical product.


Nutraceuticals is a broad umbrella term that is used to describe any product derived from food sources with extra health benefits in addition to the basic nutritional value found in foods. The term “nutraceutical” combines two words – “nutrient” (a nourishing food component) and “pharmaceutical” (a medical drug) and was coined in 1989.

Dietary Supplement

A dietary supplement represents a product that is intended to supplement the diet with nutrients/dietary ingredients such as vitamins, minerals, herbs or amino acids and is often concentrated in liquid, capsule, powder or pill form. Although dietary supplements are regulated by the FDA as foods, their regulation differs from drugs and other foods. They also do not need to be administered under the supervision of a physician.

Functional Food

Functional food is a category which includes whole foods and fortified, enriched or enhanced dietary components that provide a health-benefit beyond their basic nutritional value to consumers. They also do not need to be administered under the supervision of a physician.

Medical Food

Medical food is formulated to be consumed or administered under the supervision of a physician. Its intended use is a specific dietary management of a disease or condition for which distinctive nutritional requirements, based on recognized scientific principles, are established by medical evaluation. Medical foods can be administered in various formats such as capsules, tablets and sachets, as well as drink or food products (e.g. shakes, granola bars).